Bosch is pleased to announce the expansion of the Bosch Car Service (BCS) program in North America. This internationally known and respected program of 14,000 BCS Service Centers is experiencing a major expansion in North America, in both membership and program benefits.

BCS centers must pass a rigorous evaluation process to be accepted to the program, making Bosch Car Service one of the most respected and revered programs in the industry. Members not only receive world-class parts and technical support; they also have access to an expanding suite of training classes. Training is not limited to technology, as a wide range of business management classes is being rolled out as well.

In an increasingly competitive marketplace, effective marketing programs are critical. The BCS program provides tools unmatched in the industry. Direct mail marketing tools provide customer retention as well as help to draw in new customers. New Bosch Car Service imaging programs bring brand awareness, setting BCS centers apart from the competition. Also new to the BCS program are cross-promotions with other Bosch divisions, giving BCS centers marketing access to an unparalleled array of customers and programs.

Since a network's strength relies on the performance of its members, Bosch has introduced programs to survey and analyze BCS centers to perfect their customer handling skills and operational effectiveness. The objective is for all BCS shops to reach and maintain the highest levels of quality and customer satisfaction in the industry, increasing the value of the Bosch Car Service network.

All of these programs are designed to maximize efficiency, productivity and customer satisfaction at every Bosch Car Service Center, a collection of the best and most respected independent repair facilities in North America.

The Bosch Group is a leading global supplier of technology and services. In the areas of automotive and industrial technology, consumer goods, and building technology, some 271,000 associates generated sales of 46.3 billion euros (over $63 billion) in fiscal 2007. The Bosch Group comprises Robert Bosch GmbH and its more than 300 subsidiaries and regional companies in roughly 50 countries. This worldwide development, manufacturing, and sales network is the foundation for further growth. Each year, Bosch spends more than 3 billion euros for research and development, and applies for over 3,000 patents worldwide. The company was set up in Stuttgart in 1886 by Robert Bosch (1861-1942) as "Workshop for Precision Mechanics and Electrical Engineering."

In North America, the Bosch Group manufactures and markets automotive original equipment and aftermarket products, industrial automation and mobile products, power tools and accessories, security technology, thermo-technology, packaging equipment and household appliances. Bosch employs approximately 25,000 associates in more than 70 locations throughout the U.S., Canada and Mexico, with reported sales of $9.5 billion in fiscal 2007.